Complexity: Low
Time required: 45 minutes
Material required: 4 papers, pens, laptop with internet connection

References: Small business design management toolkit by PDR

What is it for?

As buying creative design services is not like buying fixed pieces of equipment it’s important to carefully prepare for the process. Each designer or agency will have different approaches and different ways of working. If you meet a number of potential designers to discuss your brief before you select one, you can compare them in terms of what they propose to provide within your allocated budget. This is where you can begin to judge whether you’ll get more value from one designer or agency versus another.

How to use it?

Use the tool as a checklist for the commissioning, meeting and judging potential design service provider. Do the suggested research and make notes.